Aesthetics of Food Blogging. Tips and Best Designs

Food has turned into something special these days, and its aesthetic component has come to the fore. Now it can be called an art in all senses: cooking requires skills and artistry, food presentation is impossible without creativity and imagination, capturing gorgeous food images is a matter of all the mentioned above.

The last thing has become a real obsession: Instagram, Pinterest, Facebook – all social networks seems to be places for posting food pics. Of course, such food-related sites as Tastespotting and Foodgawker that tons of photos and recipes are on the top of this list. Thousands of smaller food blogs nourish inspiration with the same kind of stuff every day. I offer you to review a must-have list of food blogging tips for starting your own weblog and a lineup of beautiful, premium quality, healthy blogs that are truly awesome examples of visually-welcoming design.


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Useful Recipes for Food Bloggers

Designing a blog can be compared to decorating your home. It’s a captivating, time-consuming and creativity-demanding thing. When it’s done well, it reflects personality of the owner, drives people in and offers captivating adventure around. How can you make more people interested in your food blog? Here are the key food blogging tips that will make it worth-visiting.

Find Your Food Passion

You should decide what exactly you want to share with the audience. It can be vegetarian blog, the one about healthy eating, delicious cuisine of various restaurants and countries, etc. Narrow your choice, find your own niche and welcome people in.

Choose Ingredients

What are you going to post? It can be the notes of food photographer who travels and shares his/her eating experience or recipes from all around the world. Find something really exciting, so the viewers will feel agitated while browsing your blog and a bit hungry for new blog entries.

Spice Up Your Food Blog

Choose modern light design with an emphasis on great visuals. This will be great for featuring all food-related content. Look at the nice examples presented below, their designs strive for simplicity that is a trend of these days. Clean layout with white background, negative space, legible fonts, large mouthwatering images in elegant frames, faded colors (not about images) – this is how a cutting-edge food blog looks like. These designs are so elegant, “breathing” and uncluttered, that it’s pleasant to visit them over and over again.

Feed Your Blog

Even if you’re a food photographer, make your blog not only visually appealing, but also useful for its visitors. What can be more valuable for ardent food lovers than a diversity of recipes? By the way, don’t hesitate to post restaurant reviews and any information you consider to be interesting and useful for your visitors. Make them want to come back to your blog.

Be Tasty

Blogging is really fun and you know it. Dare to be original, be unlike others, so people will notice your blog the first time they spot it. Blog identity is one of the key points to consider. Think over the name, let it be simple, memorable and tasty. Make your design special. Stand out from the crowd, it really works.

Of course, a good platform, user-friendliness, SEO and social media optimization are must have when starting such blogs. I’m pretty sure you won’t forget about these points.

Food Photography Tips

What else will be helpful for you? Photos. Professional images are essential for decorating any blog, especially food oriented. Taking pictures of food is another captivating topic to be discussed, and it requires more than one hour to be learned. I’ll just going to highlight the main points you should consider to get wonderful photos for your food blog. If you don't have a hired photographer, they will come in handy.

  • If you’re an amateur and don’t have a lot of experience, find some great examples that you will be able to recreate in your own photos.
  • It’s better to shoot food in daylight. You can forget about using flash on your camera, ‘cause when applied on such photos, it brings artificial look to all dishes.
  • Take a lot of photos of food from different angles. Then you’ll choose the most effective from this variety.
  • Choose several favorite backgrounds for your photos. It can be a rustic wooden table, nice napkin, faded paper, some white space (windowsill, for example). Try them, find out which work better for presenting food and go on. Don’t forget to look for some new and effective options.
  • Attention to details. Little silver spoons, wooden kitchen utensils, herbs, etc. will play a role of nice decorative elements of your photos and will enliven their atmosphere.
  • Be creative and enjoy what you do.

Among lots of food blogs, that are worth following, below you will find number of most effective designs. While browsing them you'll see how all mentioned above food blogging tips, principles and ideas are implemented in their designs. Make sure that you've already had a bite and let's start an exciting food-blogging adventure.

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V.K. Rees Photography

It’s more than just a food blog, it’s a place where food and art of photography meet. Vanessa, it’s creator, has received a lot of awards and recognitions for her photo works and now it’s your turn to enjoy her stunning food photography and wonderful recipes she shares with you.

food blogging tips

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Brooklyn Supper

The next blog tells a story of a family eating in Virginia and Brooklyn. Notice pleasant on the eye clean design of this site that it spiced up with nicely presented recipes with large photos by Elizabeth Stark.

food blogging tips

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Souvlaki for The Soul

The next blog will show you the beauty and simplicity of food captured by its creator - Peter. Focusing on food and traveling, he offers you a captivating adventure around the world and shares useful recipes that are worth trying.

food blogging tips

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What's Cooking Good Looking

Super clean look of this design reminds clean Scandinavian style with light colors and extreme elegance. This design is a perfect fit for all recipes of natural healthy food posted on this blog.

food blogging tips

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A Thought for Food

At first, this blog started as a place to share authors’ and his family recipes with others. His obsession with photography helped present each single photo as a little masterpiece. Today this website is a blog of a photographer, storyteller and a great cook.

food blogging tips

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Chasing Delicious

Tons of recipes, useful tips for cooks, kitchen life hacks – visit Chasing Delicious to find all this stuff. Clean design spiced with yellow accents on call to action buttons and large food photos deserves your attention.

food blogging tips

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Finger, Fork & Knife

Easy-to-follow recipes illustrated with appetizing photos will be interesting both for amateurs and professional cooks. Please note the so popular, among food blogs, minimal style of this design and cool logo that contains site name.

food blogging tips

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For The Love of The South

This blog welcomes you with elegant logo and large photos of delicious dishes. Choose from the long list of tasty ideas for your kitchen and enjoy your cooking time.

food blogging tips

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Green Kitchen Stories

It's great when a family wants to share a piece of their happiness with the world. In this blog you will find number of vegetarian recipes that are presented in a beautiful manner. The motive of a green kitchen wall is a cross-cutting theme in design of the blog. If you want to get some healthy food recipes, welcome to Green Kitchen Stories.

food blogging tips

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Inspiring The Everyday

If you want to get some inspiration from great food photography, then you need to visit Inspiring The Everyday blog. Michael is a pro of food aesthetics. Hungry for inspiration go get some.

food blogging tips

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Katie at The Kitchen Door

One of those food blogs where you can get any recipe you need. Simple design without any bells and whistles hosts awesome closeups of dishes that will make any mouth water.

food blogging tips

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Kitchen Confidante

Liren, the blog owner, was inspired to create this weblog to share her passion for delicious meals with the whole world. Clean design of this food blog looks really great. Detailed descriptions of recipes are mixed with great photos. If you want to cook something tasty, welcome to Kitchen Confidante.

food blogging tips

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The Forest Feast

Enjoy the wonderful way of presenting all recipes on this blog. They are illustrated with watercolor paintings at the top. Some recipes are printed on photos that are put in a gallery.

food blogging tips

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The Roaming Kitchen

Want an outlet if everyday routine? Visit the blog of a young talented enthusiast of food and cooking. You’ll certainly enjoy interesting essays, original recipes and so effective photos.

food blogging tips

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The Roasted Root

The blog motto is "Eat Well, Eat Often". Looking at all those delicious meal presentations starting from some simple snacks up to masterpieces of food art, I'm feeling quite hungry... Interesting feature of this blog - when hovering menu items there appear badges with images of vegetables. What's more, you can get Julia's hardcover book with recipes at Amazon.

food blogging tips

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The Year in Food

Here is one more source of inspiration for food lovers. Browse the categories of this blog to find the ever tastiest recipes, enjoy Instagram page and learn how to make stunning food photos.

food blogging tips

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Todd Porter & Diane Cu

Stories of food, travel, life are creatively presented on the blog started by professional food & lifestyle photographers & filmmakers Todd and Diane. Visit this source to learn more about cuisine of other countries, find useful recipes and just admire wonderful photo works.

food blogging tips

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Now, when you know a bit more about food blogging, you can start your own blog or just try to shoot some wonderful food photos that will get audience' attention.

P.S. I bet you have an Instagram account where you post some shots of meals you've taken, let's have a look at what you have eaten recently.


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Katarina Klementi

Katarina is a content writer, one of those who create all-that-inspirational sometimes technical posts for Templateog体育首页 blog.

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